Tips for Marketing through Messaging Apps

Harness the power of Messaging Apps to market your business! The phenomenal growth of the usage of smartphones has led to businesses using Messaging Apps to promote their content. With free messaging apps of today you can now send messages without any limitations. So, no question of going over text limits every month!

Sending images and videos, making voice calls, playing games, and even purchasing products - all these are in vogue today with Chat apps! Since message apps like Facebook Messenger followed by Instagram, Twitter and LinkedIn are emerging as the world’s top marketing channels, investing in message app marketing will certainly reap good results. 


Digital marketing Companies in Kochi nowadays aid businesses to use messaging apps for digital interactions and transactions. Cedar Software Technologies, prime digital marketing agency in Kochi sheds some light on tips for marketing through Messaging Apps. Read on…


Message Apps marketing similar to email marketing


Emails have given way to messaging! Try to market through message apps just as you do through email. You can start by building a list by attracting new leads & nurturing those leads. Message apps can be utilised for supplying relevant content, answering questions, and thus converting the leads into paying customers. 


Build relationships with the audience


Messaging Apps can help to give the personal touch and build relationships with your audience. When compared to email marketing, message marketing is much more interactive, customized, and conversational. 


It’s good to create an effective chatbot & you can customize your messages. The chatbot can be guided by the links clicked by the customers as they progress through various phases of the message. There can also be an option to connect with live customer support in the process as well.


Generate and nurture sales leads.


With messaging Apps, you can generate and nurture leads! At times your business stands a chance to get lost in the confusion of ads in your audience feed. But you can make it stand out by bypassing the ads and reach the audience directly. A good digital marketing company in Kochi can assist you to place your ad in the home tab of your target audience’s message mobile app. As soon as they click on the ad, they’ll automatically be taken to either your website or a message conversation.  

Message marketing is growing in leaps & bounds! As can be seen in reports high-quality chatbot conversations with engaged audiences do the trick! In Facebook and other social media platforms they are getting 80-90 percent response rates. 


If you have gone through these tips for Marketing through Messaging Apps, you may get a basic idea. Your overall digital marketing strategy should be overhauled and Message marketing should take a significant role. 


As a top-rated digital marketing agency, Cedar Software Technologies brings to you, effective ways to reach your marketing goals. Get in touch with us at Cedar Software Technologies to bring in a fresh new perspective to your online marketing strategy. 

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