SEO Trends of 2020


As more and more websites are being launched, the competition in the web world is increasing! To make your presence known you should rethink your content marketing strategy and invest in futuristic SEO. For this, websites must meet guidelines set by search engines like Google, and this is where SEO strategy comes to play.

There are many SEO trends doing the rounds and you can update your website accordingly and ensure that your website gets good search engine rankings and more traffic and conversions.

Cedar Software Technologies, a leading web development company in Kochi providing SEO services in Kochi brings to you some SEO trends for 2020.

 1. Featured Snippets

A great opportunity for content creators to generate more traffic! Through featured Snippets which appear above the organic results, Google has evolved in recent years to deliver a better search experience for the user. You need to provide clear answers to commonly asked questions on your website. These featured Snippets are evaluated and boosted to the top depending on their quality.

2. Secure Websites 

Visitors to a web page are very likely to leave quickly if they do not feel safe. High bounce rates can affect the position of that page in the organic results. Enable HTTPS protocol for your site. Google encourages safe browsing and if security measures can be implemented into your own website, SEO Ranking will get a boost.

3. Voice Search Optimisation

The growing use of mobile devices has prompted voice searches becoming a popular trend among internet users. These searches are done not just on mobiles but on home voice assistants like Amazon Echo, Samsung Smart TV, Voice Pod, etc. as well. Voice Search optimisation of your website is one SEO trend to look out for in 2020 to generate more organic traffic.

4. Mobile UX 

In 2020, a website without a mobile version may lose out most of its users as mobile websites are a growing trend. However advanced technologies and mobile searches demand that the interface has to be user-friendly & grab people’s attention to keep them engaged. Your mobile website pages must be optimized for mobile devices if you want to keep up with the competition. 

5. Informative Videos

The internet users of today prefer getting information through online videos, for academic purposes or just for entertainment. Implementing online videos in websites is going to be a popular SEO trend in 2020. A quality video can attract many users and videos on the internet are also exponentially on the rise. To reach more people with your videos you need to optimize it for search users. Appropriate keywords in the description and headline of your video will guarantee that the video reaches the largest audience who are interested in that subject.

Premier web development companies in Kochi providing SEO services in Kochi like Cedar Software Technologies have already started to implement these popular SEO trends for 2020. We hope to see more such SEO trends to follow in 2020

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