Instagram vs Facebook: Which is best for your brand's strategy?
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Marketing on social media platforms has grown to phenomenal heights nowadays & the most trending are Facebook & Instagram. Even though it’s worth noting that Facebook owns Instagram, there’s no need to look at the platforms as one entity. Facebook and Instagram are as different as can be! They may share some features in common, but both have their own strengths and weaknesses & what works on Facebook may not work for Instagram. Marketing strategies differ depending on your goals. Here, Cedar Software Technologies, leading Digital Marketing Company in Kerala invites you to take a look at a rundown on which platform is best for your brand's strategy? According to statistics, despite Facebook having the higher numbers of users, Instagram has an edge based on engagement and content sharing. Both the platforms work in different ways depending on a business. For example, if your business depends on visuals, Instagram can fuel your brand but Facebook would be more profitab